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Entries from the ‘Behind the Scenes’ Category

Behind the Scenes : Easter Egg Hunt

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Check out the egg hunt story in the April issue of Living for lots of easy Easter entertaining ideas- for kids and adults. You’ll find some unexpected ways to reinvent Easter classics, like plastic eggs- jelly beans- and beanbags! So send out those invites, start planning your hunt… and don’t forget the Peeps!…

Behind the Scenes : Craft Show Recap

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On Wednesday of last week, the Crafts Department at Living was invited to sit in the audience during the special Craft Hour on the Martha Stewart Show. It was my first visit to the show, and I was amazed by the amount of effort that goes into ensuring it runs smoothly and successfully. The set …

Behind the Scenes : Q&A with Martha and the Crafters

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We are so thrilled with the enthusiastic response The Craft Show had Wednesday! It’s so exciting to see so many people register to win the fantastic giveaways as well. With reading all the positive comments my fingers are crossed for everyone! Today we have a video to share from after the show, when the audience …

Behind the Scenes : The Craft Show!

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To help kick off National Craft Month, we are excited to present a whole hour (!) of crafts on The Martha Stewart Show, which will be airing tomorrow at 10 a.m. on Hallmark Channel. While getting ready for The Craft Show, there have been a number of other theme shows (baby, party, citrus) that we …

Behind the Scenes : Bringing Nature to Light

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The March issue of Living is always our annual garden-themed issue, and over the years we’ve developed many different plant- and nature-inspired craft projects to appear in it. This year Silke and I collaborated on the story “Bringing Nature to Light,” which explores a number of techniques that rely on the silhouettes created by the …

Cross Stitch

Behind the Scenes : Cross Stitch

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For the March issue of Living, we worked on a cross-stitch story with single colors and simple patterns; perfect for a crafter-on-the-go. For full patterns and instructions, click here. With the help of Zweigart and the good people at DMC— make that GREAT people. After stitching at full force and running out of the precise shade of …

Beaches Craft Studio Press Trip

Behind the Scenes : Beaches Craft Studio Press Trip

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Hi. Lauren Murphy here, assistant to the crafts merchandising department at Martha Stewart. As many of you know, we recently launched the Martha Stewart Crafts Studio at Beaches Resorts. The crafts studio consists of five classes exclusively developed by the crafts geniuses at Martha Stewart for Beaches Resorts. Back in November Hannah Milman, Jodi Levine …

Photo Cards in the February Issue

Behind the Scenes : Photo Cards in the February Issue

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Have you seen the February issue of Living? There are so many crafts, recipes, ideas, and inspirations that you just MUST have. Athena and I worked on a photo cards story—chock-full of creative ways to express yourself via snail-mail and e-mail.  You’ll see several of our ideas in the Behind-the-Scenes shots below—grab Living and see …